Area of Expertise: Professor Will Zheng is currently a tenure-track faculty member in College of Business, Economics, and Computing, University of Wisconsin, Parkside. His research falls in the intersection of organization, technology, and management, with a focus on the strategy, design, and impacts of electronic market on industry value chain, IT innovation adoption and diffusion, IT Investment and governance. His research methodology involves both quantitative analysis and qualitative study.
Professional Activities: Professor Will Zheng’s research has been published in MIS Quarterly, one of the most prestigious journals in the information system discipline. He has also presented his work in Academy of Management Conference, International Conference on Information Systems (ICIS), and Americas Conference on Information Systems. He is a member of association of information system, academy of management, and Society for Information Management.