Minutes of the University Planning Council
for February 26, 2001

WYLL 363, Noon - 2:00 PM

Present: D. Cress, A. Crist, T. Fossum, L. Gellott, B. Greenebaum, B. Johnson, F. Kavenik, J. Keating, Co-Chair, R. Kirby, L. Klaver, P. Lyter, S. McLaughlin, S. Norton, J. Ostheimer, B. Piazza, H. Pitts, C. Rugzie, R. Singer, Co-Chair, B. Streeter, M. Wafa, S. Wallner. Guest: M. Hufendick, J. Mielke, D. Stone

The meeting was called to order at noon.

1. Minutes: the minutes of the February 6 meeting were approved.

2. UW-System Committee on Alcohol and Other Drugs - M. Hufendick and D. Stone reported on the work of the UWS committee addressing the problem of alcohol and other drug use and by students. There is now an AODA Web Site, and a number of 2003-5 budget initiatives will be proposed. A draft report has been circulated to Chancellors and Provosts, and will be presented to the Board of Regents at their April meeting.

3. Development of Marketing Plan: J. Mielke discussed the development of a marketing plan. It will involve an environmental scan, establishment of objectives and strategies, communication goals, marketing tools, budget execution and evaluation, and there will be broad input and campus involvement throughout the process. The UPC will receive copies of the draft plan review, and the plan will be ready for implementation in the fall.

4. Parkside Diversity Monitoring and Assessment: H. Pitts reported on the progress of our Plan 2008 initiative, and how well we were addressing the various objectives of the plan. A summary report submitted to UW-System for the period May, 1999 to June 2000 was distributed and discussed. Future updates to the Council will coincide with the UW-System reports.

5. Adjournment: 2:00 PM