Reference Sources - Marketing

• Ad*Access
• Adflip : The World's Largest Archive of Classic Print Ads
• Advertising and Sexuality: The Commercial Closet
• Advertising Quotes
• Datamonitor Company Profiles (UW-P ONLY)
• Dictionary of Marketing Terms (NetLibrary) (UW-P ONLY)
• Emergence of Advertising in America
• Glossary of Marketing Terms

• Historical Retail Trade Data
• Industry Research Desk
• Market Wisconsin: Export Directory and Buyer's Guide
• Melissa Data: Zip Codes, Phone Numbers, Addresses, Demographics
• National Trade Data Bank (UW-P ONLY)
• Public Relations Firms
• You Are Where You Live