Digital and Media Literacy Certificate

The Digital and Media Literacy certificate provides “knowledge-ability”: the critical tools for accessing, analyzing, interpreting, critically questioning, and creating a range of media texts. This contemporary, interdisciplinary certificate is designed to enhance workplace skills for those involved in digital and social media production and to develop community-based participation for citizens. All courses in this program will provide you with experiences in the use and production of multimedia to support real- world problem solving and social justice/democratic principles. In completing this certificate, you will be able to create a wide range of multimedia forms, from social media to marketing, to make the most of new communication technologies.

Digital and Media Literacy students have plentiful opportunities for hands-on learning both in and out of the classroom. Electives allow you to explore contemporary media industries, popular music, integrated marketing, social media or other specialized topics that you work out with your instructors.

You can also work for WIPZ, Parkside’s campus radio station. If print communication is your thing, consider contributing to the Rangers News student newspaper. Plus, you can work with many other student organizations in a communication capacity, whether it’s overseeing social media efforts, serving in a public relations role or helping varied personalities work together to solve real-world problems. Learn more about Student Organizations.


Maybe you don’t have time to engage in a full-credit major at this point in your career. Or perhaps you’re interested in dipping your toe into the communication field to see if it’s for you. Our Digital and Media Literacy Certificate allows you to specialize while only committing to 16 credits of class and practical work.


Dr. Adrienne Viramontes |

University of Wisconsin System Member
The Higher Learning Commission
Carnegie Foundation Elective Community Engagement Classification
UW Vets - Veterans Education & Transition to Success
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