TRANSFER FROM CLC:
Marketing
Transfer Policies
The total business department credits include the business preparation courses, the business foundation core courses, and the major courses. Only courses with a grade of C or better will be accepted (C-minus is not acceptable) to fulfill a major requirement. Only junior/senior level courses in business from regionally accredited four-year colleges or universities are eligible to be transferred for any 300 – 400 level course in business.
Common Fundamental, Preparation and Core Course Requirements for all Business Majors
Fundamental Preparation Courses
A minimum grade of C or better is required in each course below (C-minus is not acceptable).
Math Requirement for QM 110 and QM 210
(Choose One Option) (Higher math courses may qualify)
| CLC COURSE | PARKSIDE NAME | PARKSIDE COURSE |
|---|---|---|
| MTH 141 | Quantitative Reasoning | MATH 104 |
| OR | OR | OR |
| MTH 108 | Intermediate Algebra | MATH 111 |
Required Core Courses
| CLC COURSE | PARKSIDE NAME | PARKSIDE COURSE |
|---|---|---|
| ECO 222 | Principles of Microeconomics | ECON 120 |
| ECO 221 | Principles of Macroeconomics | ECON 121 |
| – | Applied Quantitative Analysis in Business | QM 110 |
| CMM 121 | Public Speaking | SPCH 105 |
Advanced Writing Course
Choose one:
| CLC COURSE | PARKSIDE NAME | PARKSIDE COURSE |
|---|---|---|
| ENG 126 | Advanced Composition | ENGL 201 |
| ENG120 | Technical Writing | ENGL 202 |
| ENG 266 | Writing for Business and Industry | ENGL 204 |
Business Preparation Courses
A minimum of C or better is required in each course below (C- is not acceptable)
| CLC COURSE | PARKSIDE NAME | PARKSIDE COURSE |
|---|---|---|
| ACC 121 | Financial Accounting | ACCT 201 |
| ACC 122 | Managerial Accounting | ACCT 202 |
| BUS 221 | Legal Environment of Business | BUS 272 |
| MTH 222 | Business Statistics I | QM 210 |
| – | Business Statistics II | QM 310 |
Business Foundation Core Courses
Students must acquire an overall average GPA of 2.5 in 300/400 level foundation, major and concentration courses
| CLC COURSE | PARKSIDE NAME | PARKSIDE COURSE |
|---|---|---|
| – | Operations Management | QM 319 |
| – | Management Information Systems | MIS 320 |
| – | Managerial Finance | FIN 330 |
| – | Organizational Behavior | MGT 349 |
| – | Marketing Principles | MKT 350 |
| – | Strategic Management | BUS 495 |
Marketing Courses
Students should declare the marketing major as soon as possible to stay on track toward graduation. The marketing program at UW-Parkside includes fundamental and business preparation courses (30 credits), upper-level foundation courses (18 credits), and marketing courses (18 credits).
Required Courses
| CLC Course | Parkside Name | Parkside Course |
|---|---|---|
| – | Marketing Research | MKT 354 |
| – | Buyer Behavior | MKT 355 |
| – | Promotions Management | MKT 358 |
| – | Marketing Management | MKT 455 |
| – | Product Management OR Personal Selling | MKT 452 OR 458 |
Elective Course
Choose one course:
| CLC COURSE | PARKSIDE NAME | PARKSIDE COURSE |
|---|---|---|
| – | Service Management | BUS 432 |
| – | Internet Marketing | MKT 353 |
| – | Global Marketing | MKT 356 |
| – | Multicultural Marketing | MKT 357 |
| – | Product Management | MKT 452 |
| – | Personal Selling | MKT 458 |
| – | Selling of Financial Services | MKT 467 |
| – | Advanced Personal Selling | MKT 469 |
| – | Special Topics in Marketing | MKT 490 |
| – | Internship in Marketing | MKT 494 |