Digital Marketing Management
3 Courses. 9 Credits. 100% Online.
Lead and empower your digital marketing team—100% online.
With new technologies and platforms emerging at a rapid pace, digital marketing managers are challenged to assess and determine the best methods to reach their target audience in a cost-effective and measurable way. Learn to integrate these tools while helping your team reach their strategic objectives.
The online UW Digital Marketing Management Graduate Certificate will provide you with the skills to advance through marketing leadership and management positions. Build a solid foundation of knowledge that integrates technical skills with a strategic vision and deliver the digital marketing initiatives needed to succeed.
Who should apply?
The UW Digital Marketing Management Graduate Certificate is designed for marketing managers who want to advance in strategic management and leadership roles and expand their knowledge and skills in digital marketing management, including:
- Mid-level managers working in marketing and related fields
- Business professionals hoping to advance in marketing roles
Courses are completed entirely online, an ideal format for busy professionals. You can watch lectures, participate in online forums with your classmates, and although assignments have deadlines, you can do homework whenever it’s convenient for you—all course content is accessible online from any device.